The first to know, when someone files near your brand.
Trademark Watch is the early warning system every serious brand owner needs. We monitor newly filed applications worldwide — and tell you the moment one looks too close to yours.
Opposition windows are short. Knowing about a conflicting filing on day three rather than day ninety changes the entire conversation.
Phonetic similarity
Marks that sound like yours — across languages, accents and transliterations — surfaced as conflicts, not noise.
Visual logo monitoring
Image-based detection for new figurative marks that resemble your logo, monogram or signature device.
Class and goods relevance
We filter alerts by the goods and services that actually matter to your business — not every namesake in every class.
Global gazette coverage
USPTO, EUIPO, WIPO Madrid, JPO, CNIPA, IP Australia, and 170+ national bulletins read every day.
Human verification
Every flagged application is reviewed by an analyst before it reaches you. Executives never sift through false positives.
Action-ready handoff
When a real threat appears, you can move directly to a formal opposition through ZIERHUT IP under their own engagement.
One protects what you own. The other defends the perimeter.
Inward-facing. Keeps your existing trademarks alive, current and correctly owned.
Outward-facing. Detects new third-party filings that could dilute or attack your brand.
Most serious brand owners run both, because the risks are different and the deadlines do not wait.
Start watching before someone files.
Set up bespoke watch profiles for your most important marks in days.
Configure a Watch